New York & Company - Associate Resources Limited Brands

New York & Company  - associate resources limited brands

New York & Company, Inc., is a wear-to-work retailer for women. New York & Company apparel and accessories are sold through a nationwide network of retail stores, New York & Company Outlet Stores and through its ecommerce site.

NY&C headquarters are in New York City as is the flagship store located on 58th Street and Lexington Avenue. Greg Scott has been the company’s CEO since 2011.

New York & Company was founded in 1918 as Lerner Shops by Samuel A. Lerner and Harold M. Lane in New York City. Samuel Lerner was the uncle of renowned lyricist Alan Jay Lerner. In 1992, the company changed its name to Lerner New York and in 1995 to New York & Company. They have been publicly traded since 2004.

New York & Company  - associate resources limited brands
NY&C history

  • 1918 - The Lerner brothers, blouse manufacturers, open the first Lerner Shops store in NYC. 18 more shops opened later that year.
  • 1930 â€" The first West Coast Lerner Shops location opens in Los Angeles, CA.
  • 1985 - Limited Brands purchases the company.
  • 1992 - The company changes its name to Lerner New York.
  • 1995 - The New York & Company brand, one of several labels Lerner New York carries, is introduced.
  • 2002 - Lerner New York and New York & Company become an independent company when it’s purchased from Limited Brands.
  • 2005 - Flagship store opens in NYC â€" 58th Street & Lexington Avenue
  • 2006 - Ecommerce site nyandcompany.com is launched.
  • 2010 â€" The New York & Company Outlet division is launched.
  • 2011 - Greg Scott is appointed CEO.
  • 2012 - NY&C Beauty, including fragrance, lip & nail, is launched.
  • 2013 â€" The Eva Mendes Collection, an exclusive collection designed in collaboration with actress Eva Mendes, is launched nationwide.

New York & Company  - associate resources limited brands
Merchandise, sub-brands and exclusive collections

Soho

This includes leggings, yoga pants, velour, outerwear, tees, knit tops, skirts, sweaters, and pants.

7th Avenue Suiting Collection

includes pants, jackets, dresses, skirts and shorts.

The Crosby Street Suiting Collection

Is no longer available but has been replaced by several other new fits all under the 7th Ave logo

SuperStretch Fabric

Available in Bootcut, Modern fit, Runway fit, Slim fit, Legging fit

Sizing

New York & Company offers petite, average & tall sizing from 00-20.

Eva Mendes

Wear-to-work styles including dresses, pants, skirts, bodysuits, jackets, outerwear and jewelry.

New York & Company  - associate resources limited brands
Celebrity partnerships

Numerous celebrities have appeared in marketing initiatives for New York & Company including; Eva Longoria, Brooke Shields, Iman, Cindy Crawford, Eva Jeanbart-Lorenzotti,Jennifer Hudson, Maria Menounos, Ellen Pompeo and Patrick Dempsey.

New York & Company  - associate resources limited brands
References

New York & Company  - associate resources limited brands
External links

  • Official website
  • Investor Relations

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